About Us

It was with warm wishes that Mr Keith Johnson retired from his role at one of the most prominent independent Opticians in the local area in 2018.

Keith Johnson Opticians at 153 Duckworth St, was taken over by Eyeful Tower Optical, formerly of 45 Duckworth Street.

Miss Rachel Shepherd owner of Eyeful Tower has, along with her dedicated team, built up Eyeful Tower, from a dispensing only market stall in Darwen market to the well established practice it is today. And the team are very much looking forward to taking the reigns from Mr Johnson and taking the practice from strength to strength.


Established in 1998 the Eyeful Tower Team have built up a loyal customer base and will continue to maintain the core values of the business model in the new premises of great products, great service, and great price.


We intend to continue to live up to the high expectations of Mr Johnson's former patients and will continue, in his absence to provide excellent clinical care in warm, friendly environment.


Former patients at either practice do not need to do anything, they will continue to receive reminder letters when check-ups are due. And unlike Dr's and Dentists, there is no need to register with your Opticians via the local Primary Care Trust, so anyone looking for a new practice can contact the store and be seen for a check up right away with out joining a waiting list.


Eyeful Tower has always prided itself on the great choice they have on offer. From designer frame brands including RayBan, Superdry and Barbour to budget friendly offers such as the two for £37.50 range, with over 100 models to choose from.


Eyeful Tower can also help with prescription sports frames including swimming goggles & cycling specs, & specialised sports frames with safety lenses for high impact sports.